Hypochondria is being spread by convincing healthy people they have diseases.
They create catchy initials like EPI or COPD to make these conditions memorable.
Even terms like ED are given a snappy twist to market the disease itself.
But what's more concerning is something in advertising known as unbranded disease awareness.
This is where they discuss a potential disease you might have, without mentioning there's a drug ready for it.
Have you noticed this trend in your own life?
Martha Rosenberg is a health reporter and the author of Big Food, Big Pharma, Big Lies and Born With a Junk Food Deficiency.
SUBSCRIBE TO THE PODCAST https://www.kevinmd.com/podcast
